Winning in a Challenged Market, Says GAP CEO

Winning in a Challenged Market, Says GAP CEO



Winning in a Challenged Market, Says GAP CEO
Gap Inc. is expanding into beauty and accessories in an effort to rebuild into consistent growth across its core brands such as Gap, Banana Republic, and Old Navy. Richard Dickson, Gap Inc. CEO, says Gap’s recent “Better in Denim” campaign is a cultural takeover that’s creating consumer connection and driving demand. (Source: Bloomberg)


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