Spotify Technology SA’s list of its top podcasts of the year didn’t offer much in the way of surprises — Joe Rogan, for example, is number one yet again, for the fifth year in a row. But one stat is noteworthy: Nearly half of those shows, 24 of the 50, also have a video version streaming on the platform. And Spotify video consumption has more than doubled year-over-year, thanks largely to podcasts.
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How Spotify’s Video Podcasts Hijacked Talk TV's Playbook
