As AI-driven fraud explodes, platforms like Sumsub are redefining online trust

As AI-driven fraud explodes, platforms like Sumsub are redefining online trust


By 2025, the rise of artificial intelligence has transformed fraud from an inconvenience for crypto users into a systemic issue that could shake the entire industry.

While AI empowers stronger defenses, it also gives fraudsters the tools to create more sophisticated scams, making the problem more urgent than ever.

The escalation of fraud is a cause for concern. In the first quarter of 2025, U.S. deepfake fraud attempts surged by a staggering 1,100%, while synthetic identity fraud saw a near 300% rise.

These statistics underscore the need for vigilance across traditional business and crypto platforms, wallets, exchanges, DeFi apps, and NFT markets.

“We’re not just verifying documents anymore — we’re verifying reality itself,” says Ilya Brovin, Chief Growth Officer at Sumsub, an identity verification platform used across both TradFi and Web3 with a client base spanning 220+ countries and territories.

For years, crypto companies operated under the assumption that fraud could be managed with a few simple checks. However, the advent of AI-generated deepfakes and synthetic IDs has shattered this illusion. These technologies can now produce near-undetectable images of documents and selfies, leaving entire sectors, including banking, e-commerce, healthcare, and emerging Web3 networks, vulnerable to exploitation.

To stay safe, companies should design trust from the beginning, making it strong, adaptable, and never an afterthought.

From Compliance Burden to Growth Engine

One reason fraud continues to win the battle is that compliance is often seen as slow and user-hostile. But a new class of verification infrastructure flips that script. Platforms like Sumsub now combine:

Full-cycle identity checks (KYC, KYB, AML, fraud detection, transaction monitoring).

Device intelligence that spots unusual or spoofed hardware signals.

Reusable digital IDs to cut friction for legitimate users.

Travel Rule–ready SDKs for crypto compliance without crippling onboarding.

For people building in Web3, the key is focusing on growth without the threat of getting attacked.

1. Pause & Verify
If someone urges you to send crypto or share keys fast, stop. Confirm their identity on a trusted, separate channel. Never rely on the same DM, chat, or email thread.

2. Check for Fakes & Stay Secure
Look for deepfake clues: unnatural blinking, warped edges, lips out of sync, or voices that sound too clean.
Use multi-factor authentication, keep devices updated, and for wallets: store most funds offline, verify contract addresses before signing, and test with small transfers.

3. Act Fast if You’re Targeted
If you clicked or sent funds: change passwords, revoke token approvals, rotate wallets, and alert your exchange or bank. Report scams to authorities and warn the crypto community so others don’t get hit.

With banks like Deutsche Bank preparing for crypto custody by 2026 and stablecoin issuers like Circle and Ripple seeking national charters, the next wave of digital finance will depend on trust infrastructure that’s AI-resilient.

Fraudsters are already moving at AI speed. The winners in digital banking, fintech, and Web3 will be those who can move faster, embedding verification, risk detection, and compliance into every transaction.

This story was originally reported by TheStreet on Oct 7, 2025, where it first appeared in the Innovation section. Add TheStreet as a Preferred Source by clicking here.


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