Eric Decker, who goes by the online alias Airrack, has signed with CAA.
The digital content creator with over 17.5 million YouTube followers is best known for challenge and prank content that aligns with major brand marketing campaigns. An example is a collaboration with Pizza Hut that resulted in Decker breaking a Guinness Book of World Record for baking the biggest pizza ever that measured in at 13,990 square feet inside the Los Angeles Convention Center.
The successful world record pizza bid, done to mark Pizza Hut bringing back its “Big New Yorker” pizza offering, was nominated for a Cannes Lion in advertising and used in a Super Bowl commercial for Pizza Hut. Decker, in another YouTube video, set the record for the most pizza restaurants visited in New York City in 24 hours, with a Guinness World Records adjudicator at his side.
The result also has Decker becoming among the highest profile names in an unfolding creator economy. His videos range in themes from what happens when Airrack hired 100 bodyguards to “I Actually Mailed Myself Across America.” And he has partnered with global brands like Crocs, SoFi, Pepsi and Shopify to bridge entertainment content and brand storytelling.
Decker surpassed the 10 million subscriber mark on YouTube in 2022 after taking just 3 years to master the Google platform’s algorithms to win over video viewers and increase their watch time. Decker hosted the 2022 Streamy Awards and won that year for best first person content creator.
That YouTube domination has led to collaborations with MrBeast, Will Smith, Logan Paul, Kai Cenat, IShowSpeed and other digital creators. Decker co-founded Creator Now, an educational platform for emerging content creators acquired by VidIQ in 2024.
Eric continues to be managed by Zack Honarvar at Good Story Studios.
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