Nancy Hall, a media-buying executive who has cultivated a specialty in data and ad tech, has been named CEO of the U.S. operations of WPP Media, putting her at the helm of one of the most influential agencies in the media and entertainment sectors.
WPP Media controls billions of dollars on behalf of major advertisers and helps determine where that money should go and how it should be spent.
“Nancy’s unparalleled background and visionary leadership make her the definitive choice to lead WPP Media U.S. Her exceptional track record as a transformative leader in data, technology, programmatic, and analytics has consistently delivered impactful client results, aligning perfectly with our strategic priorities across WPP,” said Brian Lesser, global CEO of WPP Media, in a statement. “This deep expertise, honed in building modern, tech-enabled client organizations, is precisely what WPP Media needs to accelerate our momentum.”
Hall fills a role previously occupied by Sharb Farjami,. who departed the company in October 2025.
She joined WPP Media, previously known as GroupM n 2023 as CEO of Mindshare North America. She previously worked in senior leadership roles at Epsilon Conversant and Interpublic’s IPG’s Matterkind.
“Nancy is always engaged in new ideas, whether it be applications of AI, data, commerce, or the creator space,” said Ryu Yokoi, chief media and marketing capability officer for North American operations at Unilever, in a statement. “I’m excited to see all that she accomplishes with WPP Media in this new role.”
“Over the past few years, I have had the privilege of working with some of the strongest teams and brands in our industry—a group that is creative, dedicated, and always future-forward in their thinking,” Hall said. “I am thrilled to take on the role of U.S. CEO and expand that work across the organization, partnering with our tremendous leaders to unlock continued growth for clients and set a new standard in AI and digital transformation.”
variety.com
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