Lior Tibon Shares How Duetti Is Reshaping Music Rights

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Join Elizabeth Dilts Marshall, Billboard‘s senior finance correspondent, as she sits down with Lior Tibon, CEO and cofounder of Duetti, to discuss how the music financing platform is reshaping how music rights are managed and monetized. In this captivating conversation, they explore the challenges and opportunities in the evolving music rights ecosystem, the role of technology and how Duetti is empowering artists and investors. 

Elizabeth Dilts Marshall: Hi. I’m Elizabeth Dilts Marshall. I’m Billboard‘s Senior Finance Correspondent, and I’m here today with Lior Tibon, CEO and cofounder of Duetti. Duetti is one of the fastest growing companies that’s working with independent artists to buy up their music rights, masters and publishing, and promote their music. Thanks for joining us.

Lior Tibon: Thank you for having me. 

So Duetti is often described as a music catalog company, but there’s a big difference between Duetti and Harbor View Equity Partners or Recognition and not just because you’re buying different kinds of music. So would you encourage people to think of Duetti more as in the line of like, Believe?

Well, that’s a great question, and I do get it a lot, and I’m often find myself trying to explain the difference. Yeah, so Duetti  is a company. We’re not a fund, some of the examples you mentioned, and others, they’re financial funds. What’s the difference? The difference is that the money that we raise, and in particular, the equity money that we raise, sits on our balance sheet for the long term. There is no expiry date for that money, and therefore we have more leeway to invest in infrastructure and to try and improve the rights that we own over the long term. So I think that’s really the key difference between what we do and some of these catalog funds that you’ve mentioned.

For example, we have right now close to 80 people in the company. That’s a pretty significant infrastructure that we’re building. And the only way that we could do that is by raising money on balance sheet for the long term to support kind of the team and the ongoing growth of the company.

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