Scholastic‘s 9 Story Media Group has partnered with Future Story to launch the publishing company’s first-ever streaming app.
The app offers over 400 hours of content from the Scholastic library, including nostalgic series such as “Clifford the Big Red Dog,” “The Magic School Bus,” “Goosebumps,” “The Baby-Sitters Club,” “Animorphs,” “Garfield,” “Barney & Friends” and more.
An ad supported streamer through Future Story, which has previously collaborated with iconic kids brands like Moonbug, Lego, and Chuck E Cheese, the Scholastic app is free to download and aims to provide safe, trusted, and familiar content to children and their families.
Scholastic invested in 9 Story last year, and the streaming app is part of their strategic partnership to reach wider audiences of kids across various forms of media.
The Scholastic streamer is available to download on Roku and Amazon Fire TV, and features children’s and family shows based off of the publisher’s beloved IP.
“We’re seeing strong demand for quality nostalgic content, and the Scholastic brand is trusted by families everywhere,” Vice President of digital and distribution at 9 Story Elianne Friend said. “Future Today was the ideal partner to help us bring Scholastic’s beloved stories to new audiences. We’re excited to build on this momentum and continue expanding Scholastic Entertainment’s incredible catalog across global streaming platforms.”
Future Today’s senior vice president of kids and family David Di Lorenzo added: “Scholastic books and programs have been a cornerstone of childhood for generations, bringing characters and lessons that stay with us for life. With this new app, we’re ensuring families everywhere will have access to timeless stories that entertain, educate and inspire – backed by a brand they know and trust.”
variety.com
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