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Amazon‘s Prime Day sales event has officially made its grand return for four days this summer, and for the first day, there’s already a huge assortment of worthwhile deals on everything we love the most, from noise-canceling earbuds to record players. The retailer teased the upcoming shopping event online back in May, which kicks off today and runs through July 11.
At a Glance: Amazon Prime Day 2025 Guide
For those without a Prime membership, Prime Day is Amazon’s massive sales event, featuring thousands of discounts on tech devices, beauty products, and home goods for a limited time. Here’s everything that Amazon has in store for Prime Day 2025 that’s happening right now.
When Is Amazon Prime Day 2025?
Right now. Shoppers have four days to shop Amazon’s Prime Day 2025 this summer, from July 8 to 11.
What Are the Best Amazon Prime Day Deals?
Amazon said that this summer’s Prime Day would include discounts on the “hottest brands, socially trending items, creator favorites, and Amazon-exclusive products to make this July’s event even more valuable for members,” per a release.
In the past, some of the best Prime Day deals have included everything from steep markdowns on over-ear headphones, Bluetooth earbuds, wireless speakers, fitness gear like Peloton and treadmills, and a host of beauty products and outdoor gear, just in time for summer. During Amazon’s Prime Day 2024 event, some of the most worthwhile deals we saw included discounts on Apple devices, beauty serums, and even Amazon gadgets.
We’ll update this post once more Prime Day deals get released throughout the week, but in the meantime, Prime members can find all of Amazon’s current deals and discounts on Amazon.com, including a few of our most worthwhile picks, below.
Best Amazon Prime Deals 2025 (Updating)
Check out some of Amazon’s must-shop deals happening right now, ahead of Prime Day, from stellar noise-canceling headphones to record players and Amazon speakers.
Do You Have to Be A Prime Member?
The short answer is that you don’t have to have an Amazon Prime membership to snag discounts on products during Amazon’s Prime Day event, though some discounts are exclusively available for members to save some extra cash.
The good news: You can sign up for a 30-day Amazon Prime free trial before committing to the membership. Want to keep your plan? A Prime membership costs $14.99 per month, or $139 annually. Another real benefit to having a membership: Prime members can also get free shipping on many products with their subscription.
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